Réseaux sociaux et protection des données – Analyse des pratiques de Facebook en regard des exigences des droits européen et suisse de la protection des données
“Data Protection and Social Networks: Analysis of Facebook Practices” provides a thorough examination of how social media platforms collect and process personal data, with Facebook serving as the primary case study. This comprehensive research critically evaluates the social network’s compliance with European and Swiss data protection laws, highlighting significant discrepancies between legal requirements and actual practices employed by the platform to gather, analyze, and monetize user information.
Through detailed analysis of user consent mechanisms, default privacy settings, geolocation tracking, and browser fingerprinting, the author demonstrates how Facebook obtains minimal informed consent while maximizing data collection. The document includes compelling visual evidence and practical examples that expose problematic practices such as tracking non-users across the web and providing incomplete responses to data access requests, revealing sophisticated but potentially non-compliant data handling techniques.
Looking toward future challenges, the contribution explores emerging concerns related to artificial intelligence and machine learning applications in social media, where personal data serves as fuel for increasingly powerful algorithms. Legal professionals, privacy advocates, and everyday users will appreciate this accessible yet technically precise exploration of how current regulatory frameworks struggle to address the complex reality of data collection and processing in today’s social media landscape.